6 to 15 jobs a month
Homeowners who searched, found someone else, and hired them. Per the scan's estimate.
Invisible Business Scan · Both Locations · June 12, 2026
Your glass work is excellent. Your visibility is not.
534 Google reviews across two locations, almost all five stars. The work earns trust. But when homeowners search or ask AI who to hire, that trust is not showing up. Here is exactly where, what it costs, and how it gets fixed.
534Google reviews across Austin and Georgetown, both at 4.9 stars
38/100Austin online visibility score. The scan calls this Invisible
35/100Georgetown online visibility score. Also Invisible
$30,000upper estimate of revenue at risk per month, per the scan
The scan, both locations, side by side.
The Invisible Business Scan checks the three doors a customer walks through to find you: AI tools, fresh content, and local signals on Google. A closed door sends them to a competitor.
Austin
10509 CIRCLE DR · 303 REVIEWS · 4.9★0OF 100
Invisible
2 of 3 visibility levers underperforming
AI Mentions30
Fresh Content8
Local Signals77
Estimated monthly revenue at risk$12k to $30k
Georgetown
107 HALMAR COVE #131 · 231 REVIEWS · 4.9★0OF 100
Invisible
2 of 3 visibility levers underperforming
AI Mentions30
Fresh Content3
Local Signals73
Estimated monthly revenue at risk$12k to $30k
Scores and dollar ranges come from the Invisible Business Scan run on each location. They are estimates built from public search data and what glass work earns in your market. They show the opportunity. They are not a promise.
Here is the simple math.
The scan estimates 10 to 25 missed calls a month per the searches happening in your market: about 4,500 every month. Average glass job in your area: about $1,200. A customer who comes back and refers is worth about $3,600 over time.
Change any number below. This is your math, not ours.
What that loss looks like in real life
1 to 3 empty days
Days your installers should be running jobs but the calendar is light and trucks stay parked.
$420 to $1,260 in dead overhead
Truck payments, insurance, and payroll keep running while those trucks produce nothing.
Why this is happening now.
Search changed more in the last 18 months than in the previous 15 years. Three shifts matter for a glass company in Central Texas:
AI Mode is the new front door
Google's AI Mode now serves over a billion people a month. And for home services, Google's AI can now book the appointment for the homeowner directly. They ask one question, get a short list of companies, and tap. You are either on that list or you are not.
blog.google · Search at I/O 2026AI lists are much harder to crack
Industry research found a typical local business shows up in about 36% of Google map packs but only about 1% of ChatGPT answers. AI tools recommend far fewer companies. The few who get named win outsized call volume.
Search Engine Land · AI local visibility report 2026Google's May 2026 core update
Rolled out May 21 to June 2. It rewards businesses that publish fresh, original, locally useful content and pushes down sites that sit still. Freshness is now a ranking input you control.
Search Engine Land · May 2026 core updateThis is a movers market. The companies that act in the next 12 months get written into the AI answers. The ones that move slow get explained away by them.
What this report covers.
Your website
What is working, what is broken, and what is missing. With the fix next to every problem.
AI visibility
We asked 6 AI platforms 10 real customer questions. Here is who they recommend, live.
Google Business
Full audits of both profiles, plus block by block map rankings around each shop.
How it gets fixed
Done for you. Tracked to the dollar. You own everything we build.
We did this work before any agreement because clarity should come first. Every number on this page is sourced, and the estimates are labeled.
Website Report · framelessglasstx.com · 297 pages crawled from your sitemap
297 pages of real work. A sliver of the reward.
We crawled your full sitemap. You have built more than almost any glass company we have measured: 8 service pages, 26 city pages, 172 articles, 48 product pages. The problem is not effort. It is how that work is labeled, connected, and kept fresh, which decides how much of it Google and AI actually use.
The build versus the payoff
297pages in your sitemap. A serious content investment, already paid for
26city pages already built, Georgetown and Round Rock included
182monthly search visits the index credits you with, across all 297 pages
736monthly search visits the index credits Alamo Glass. Four times yours, on fewer pages
That is the gap in one chart. You built a 297-page site. Competitors with smaller sites collect 3 to 4 times the search traffic the index credits you with. The pages exist. The signals around them are what is underperforming.
We checked Google by hand. Here is exactly where you stand.
Index numbers are estimates, so we re-verified the searches that matter with live Google checks on June 12, 2026. Two wins and one loss, and the loss is the story.
"frameless shower doors austin"
You rank #2 organically, right behind Go Frameless Austin, and your ad runs above the results. Austin searches with your name in them: you show up. This is the strength to protect.
"custom shower glass austin"
You rank #2 organically again, ahead of Alamo Glass and Premier Glass. Same pattern: when the searcher types Austin, you are on page 1 near the top.
"glass shower doors georgetown tx"
You rank #5, behind The Glass & Door Company, Russell Glass, Yelp, and Lowe's. You have a 231 review shop in Georgetown and two local rivals plus two directories stand between you and the click.
One more thing those checks showed: you are paying for ads on searches where you already rank near the top. That is rented attention covering ground you mostly own. The money is better aimed at the ground you do not own yet: Georgetown, the surrounding cities, and the AI answers.
Why 297 pages earn 182 visits: four structural problems
Problem
Your 8 service pages live under "Our Work" with Austin-only page names. To Google and AI that label means portfolio, not services you can book. The pages exist. The signs on the doors are wrong.
The fix
Keep every page, fix the signals: a true Services architecture, service names machines recognize, service structured data, and internal links that say "this is what we sell and where."
Problem
Your Georgetown page ranks #5 behind two local rivals, Yelp, and Lowe's. It is a thin template, there is no Georgetown location hub like your Austin one, and nothing on the site ties your services to Georgetown. A 231 review shop deserves better than below the directories.
The fix
A real Georgetown location hub built from your actual Georgetown work, with the service depth your Austin pages have. Same play for Round Rock and Cedar Park next.
Problem
All 26 city pages sell exactly one service: shower doors. Mirrors, railings, enclosures, and repair have no city coverage anywhere. That is 26 cities times 7 services of searches your site does not enter.
The fix
Extend city coverage to the services that book real jobs, starting where your project history proves demand. Built pages, not filler.
Problem
The rebrand never finished on your own site. Your protective coating is still named "GCS Armor", your newest brand article is titled "GCS Glass Mirror Austin", and old-brand searches still carry traffic. Off the site, Yelp and YouTube still say GCS.
The fix
Finish the rename everywhere it lives: on-site product names and posts, every directory, every profile, one consistent name, address, and phone.
Freshness: bursts, not a drumbeat
Your own sitemap dates tell the story. Two posts on June 9, 2026. Before that, a batch on November 19, 2025. One burst after a gap of almost seven months.
Google's May 2026 core update rewards sites that publish fresh, useful content on a steady rhythm, and AI tools lean the same way. Bursts do not build that trust. A weekly drumbeat does. This is a publishing system problem, not a content quality problem. Your content is good.
The technical backend is not AI ready
AI tools and Google read your site through structured data and speed. Here is what the scan found on both:
TECHNICAL READ · FRAMELESSGLASSTX.COM · JUNE 12 2026
schema found: Organization · WebSite · LocalBusiness
schema missing: Service · FAQPage · BreadcrumbList · Article · Product
page speed, desktop: 70 and 52 across two test runs
page speed, mobile: 34 and 49 · most homeowners are on phones
page basics: titles · descriptions · mobile setup all present
Translation: Google can tell you are a business. It cannot tell what services you sell, what questions you answer, or trust your site to load fast on a phone. The companies winning AI answers have all three.
Speed scores are Google's own Lighthouse test, captured in the scan. 0 to 49 is rated Poor, 50 to 89 Needs Work.
The foundation is genuinely good. That is what makes this frustrating: you are a few aimed moves away, and the slow season does not wait.
Live AI Test · 10 Questions · 6 Platforms · June 12, 2026
We asked AI who to hire. Here is who it named.
Homeowners now ask ChatGPT, Gemini, Copilot, and Google AI Mode the same questions they used to type into Google. We ran 10 real customer questions across 6 platforms and tracked every answer.
4 of 6AI platforms mention you at all across the 10 questions
10.7%your share of voice when AI recommends glass companies in your market
#21your AI visibility rank among 46 companies surfaced in the answers
0 of 4Georgetown, Round Rock, and Cedar Park questions where AI named you
Watch it happen
This is the real ChatGPT answer to a Georgetown homeowner's question, from our live test. Five companies get the call. You are not one of them.
EXAMPLE AI RESULT BASED ON LIVE VISIBILITY DATA COLLECTED JUNE 12, 2026
The strangest finding in this whole report
The #2 most recommended glass company in your market's AI answers is your own old brand. GCS Glass and Mirror scores 56 in AI visibility. Frameless Glass Company scores 26.
AI tools still trust the name you left behind more than the name you bought. Your Yelp still says GCS. Your YouTube handle still says GCS. The old name still ranks in Google. Until the rebrand is finished everywhere online, you are losing calls to your own past.
Platform by platform
The scan checked 7 AI surfaces for how much of your market's AI conversation includes you. Zero means a homeowner asking that tool never hears your name.
ChatGPT0%market coverage
Gemini6%market coverage
Perplexity5%market coverage
Claude0%market coverage
Grok0%market coverage
Copilot5%market coverage
Google AI Mode6%market coverage
Source: Invisible Business Scan platform check, June 2026. Coverage is the share of tracked customer questions where the platform mentions your business.
Why AI skips you, in plain English
- Mixed identity. AI cross-checks your name, address, and phone across the web. Yours changed a month ago and most of the web has not caught up. Mixed signals get skipped.
- Thin Georgetown content. AI recommends Alamo Glass for Georgetown because Alamo's Georgetown page gives it something substantial to cite. Your Georgetown page is a one-size template, so AI passes over it.
- Thin structured data. Your site never tells machines what services you sell. The winners do.
There is no secret trick here. Google's own documentation says no special AI markup exists. What wins is consistency, activity, reviews, and useful original content. developers.google.com · AI features and your website
The good news: only 2 or 3 companies get written into each AI answer. Those seats are being assigned right now, and most of your competitors are not even trying for them.
GBP Audits · Both Locations · June 12, 2026
Two strong profiles, leaking in quiet places.
We ran full audits on both listings and measured your map rankings point by point around each shop. The reviews are elite. The basics underneath them have gaps that cost calls.
Austin
AUDIT SCORE 85 · EXCELLENT303reviews at 4.9 stars
93%owner reply rate. Excellent
- No services listed on the profile. Google cannot match you to service searches it cannot see.
- Phone mismatch between your website and the listing. Your Google Ads tracking number shows in places your real number should be. Rented attention, muddying the asset you own.
- 10 photos. Top profiles carry 50 or more.
- No opening date, short description. Easy wins left on the table.
Georgetown
AUDIT SCORE 76 · MEDIUM231reviews at 4.9 stars
71%owner reply rate. Needs work
- 1 Google post in 30 days. Shane's Panes posts daily and beats your profile in the same audit benchmark, 90 to 83, with 63 fewer reviews.
- Address and phone inconsistencies flagged critical by the audit.
- No services listed here either.
- Average map rank 4.4 versus 2.8 in Austin. The gap is activity, not quality.
Your map, point by point
We measured where you rank at dozens of real map points around each shop. Green is top 3, where the calls happen. Red means a homeowner standing at that spot does not find you at all.
Austin · "frameless shower doors"
49 MAP POINTS · 7×7 GRID · 3 MI SPACINGaverage position2.0
Top 3 in 47 of 49 points. You own this search. This is what the rest can look like.
Austin · "glass company near me"
49 MAP POINTS · 7×7 GRID · 3 MI SPACINGaverage position6.0
Strong near the shop, fading across half the metro. The Glass Guru sits in this field with 776 reviews.
Georgetown · "custom glass solutions"
39 MAP POINTS · CIRCLE GRIDaverage position11.3
A split map. Top 3 in 19 points, completely absent in 20. Half of Georgetown cannot find you.
top 3position 4 to 7position 8 to 20not found (20+)
Each square is one measured map point, grouped by ranking band. Snapshot taken June 12, 2026 with Search Atlas local grids.
Reviews: your unfair advantage, not yet cashed in
No glass shop in either audit field comes close to this trust. But Google weighs activity alongside trust, and a competitor posting daily with 168 reviews currently outscores your Georgetown profile. Trust you have. Activity is the gap.
Off Google: the directory problem
DIRECTORY CHECK · JUNE 12 2026
Yelp: still listed as GCS Glass & Mirror · 4.5★ · 55 reviews
YouTube: still @GCSGlassAustin
BBB: not found · Angi: not found · Houzz: not found
Nextdoor: not found · Yellow Pages: not found
scan NAP consistency score: 36/100 · citation directories found: 0
This is the rebrand gap again. Google and AI check whether your name, address, and phone match across the web. Right now the web says you are two different companies, and five major directories say you do not exist.
The SwarmSystem · Done For You
We do the work. You watch the phone.
Everything in this report is fixable, and none of it requires your time beyond a kickoff call and approvals. Here is what running with us actually looks like.
The work, mapped to your gaps
Finish the rename everywhere
Every directory, citation, and profile updated to Frameless Glass Company with one matching name, address, and phone. Yelp, YouTube, BBB, Angi, Houzz, Nextdoor, and the long tail. This alone removes the biggest AI trust blocker we found.
Pages for every service and city
A real Georgetown hub. Round Rock, Cedar Park, Leander. Dedicated pages for mirrors, railings, repair, partitions, and wine cellars. We write them, you approve them, we publish them.
Make the backend AI readable
Service, FAQ, and breadcrumb structured data on every page so machines know exactly what you sell and where. Plus the speed fixes: your mobile scores of 34 and 49 on Google's own page-speed test become a priority, because homeowners search on phones.
Aimed publishing, every week
Your blog already works hard. We point it at money searches: the page 2 keywords worth $7 to $11 a click, answered better than anyone in Central Texas. Blogs, GBP posts, and photos on a steady weekly drumbeat.
Both profiles, fully loaded
Services listed, descriptions rebuilt, opening dates, 50+ photos, weekly posts on both locations, and every review answered inside 24 hours, in your voice.
Keep the review engine running
You earned 534 reviews the hard way. We systematize the ask after every install so the count compounds, and 1,000 reviews is where map dominance lives.
You will see what it earns, to the dollar
Most agencies hand you a traffic chart and call it proof. We track every call with CallRail and connect your job records through our sync hub, so every channel shows the revenue it produced. Not clicks. Dollars.
CallSourceStatusJob value
Shower enclosure quoteGOOGLE MAPSBooked$2,150
Frameless door installAI ANSWERBooked$1,400
Custom mirror, Sun CityWEBSITEQuoted$890
Glass railing consultGBP POSTBooked$3,200
This month, attributed to visibility work$7,640
Illustrative example with sample numbers. Your dashboard shows your real calls and your real dollars.
Every call recorded and tagged to its source. Every booked job tied back to the channel that produced it. If something we do is not earning, you see that too. That is the deal.
How we work
Done for you
You give us access and approve direction. We execute: writing, building, posting, fixing, replying. Your time stays on installs.
Fast, because it matters
This is a movers market. First content live in week one. The publishing drumbeat never skips. Speed of execution is half the strategy.
You own all of it
The pages, the content, the profiles, the data. If you ever leave, it all stays yours and leaving is easy. We earn the relationship month to month.
Honest timelines
Real traction takes about 90 days. Anyone promising two weeks is selling you vanity numbers. We would rather tell you the truth now.
You are a few aimed moves from being the answer in two markets.
534 reviews say homeowners love the work. The scan says most of them never get the chance to find you. That gap is the whole opportunity, and right now your competitors are not moving on it.
Next step: a 20 minute walkthrough of this report. We will show you exactly where the calls are going today and what we would do first. No pressure, no pitch theater. Just the plan.
Walk me through it Read the picture againMethodology · Every Number Sourced · June 12, 2026
Do not trust this report. Check it.
Most agency reports are a black box. This one shows its work. Here is every tool we used, what each one measured, and how we double checked the claims that matter. If a number on these pages cannot survive your own checking, we want to know about it.
The sources, in plain English
Invisible Business Scan
The visibility scan you already saw, run once per location. It checks AI mentions, content freshness, and local signals, then estimates the dollar cost using public search volume and what glass work earns in your area. All dollar figures on these pages come from it and are estimates, never promises.
Google Business audits
A full audit of each profile, built only from what Google shows the public: categories, photos, posts, reviews, and how you compare to 5 nearby competitors per location. Run June 12, 2026.
Map ranking grids
We measured your Google Maps position at more than 700 real map points across both metros, one snapshot per keyword on June 12, 2026. Each square on the map grids equals one measured point. No estimates, just rankings.
Live AI test
We asked ChatGPT, Gemini, Perplexity, Copilot, Google AI Mode, and Grok ten real customer questions on June 12, 2026 and recorded every answer. The AI answer shown on the AI tab is a real response from that test, labeled as such.
Search index data
A search index is a regularly refreshed copy of Google's results that estimates traffic and rankings for any website. It is how we compare you to competitors without their analytics. Index numbers are estimates and are labeled that way wherever they appear.
Your own sitemap
We pulled all 297 page entries from framelessglasstx.com/sitemap.xml, including the dates your site reports for each page. The page counts and freshness timeline come straight from your own site's records.
Live Google checks, by hand
Index numbers can differ from what a real searcher sees. So we re-checked the claims that matter by running the actual searches on Google on June 12, 2026: your Austin head terms (you rank #2 on both) and Georgetown (you rank #5). What we publish is what we saw.
Directory checks, by hand
We looked you up on Yelp, BBB, Angi, Houzz, Nextdoor, and Yellow Pages one by one and recorded exactly what each shows today, including the listings still under your old brand name.
What we did not touch
We had no access to your Google Analytics, your Search Console, your Google Business account, or your website backend. Everything in this report was measured from the outside, the same way a customer or a competitor would see it.
That cuts both ways, and we want you to know it. Outside-in means nothing here required your permission, and it means a deeper pass with real access would sharpen these numbers further. That deeper pass is part of working together.
VERIFICATION LOG · JUNE 12 2026
scan reports ingested: 2 of 2 · GBP audits completed + read: 2 of 2
map points measured: 700+ · AI prompts tested: 10 across 6 platforms
sitemap pages inventoried: 297 · directories checked by hand: 6
live Google re-checks of key claims: 3 of 3 verified
internal account access used: none
Why your own Google might look a little different
Google personalizes. Results shift with your location, your search history, and the device in your hand. A map result in Sun City is not the same as one in Oak Hill, which is exactly why we measured maps at hundreds of separate points instead of one.
Two rules we held ourselves to: every dollar figure is labeled as the scan's estimate, and any claim about where you rank was either measured at specific map points or re-checked by hand on live Google. If you run these searches yourself and see something different, bring it to the call. The data should win the argument, not us.
Reports like this are also how we work after you hire us: sourced, dated, checkable. No black boxes.